Cradle-to-Cradle Design

Kürzlich habe ich das Buch “Cradle-to-Cradle” gelesen, das international ein Bestseller ist. Brad Pitt wurde zitiert mit “eines der drei wichtigsten Bücher, die ich gelesen habe”. Michael Braungart tritt engagiert gegen die Verzichtsethik der deutschen Nachhaltigkeitsbewegung auf. Er setzt gegen das existierende Paradigma der Öko-Effizienz (“weniger Schadstoffe, weniger Ressourcen, weniger Menschen”) ein völlig neues Paradigma, […]

Business ideas that excite me.

Finally getting to talk to people again. Discussing ideas, market developments, the underlying trends, barriers to entry, business areas worth disrupting and all these things just plain fun for me. I will get bored eventually as I prefer to do things instead of talking about doing things, but for the moment I enjoy the conversation. […]

Airmiles…

I found this on a bottle of Pret Orange Juice. In case you can’t see the image: ‘We believe air freighting fruit and veg is completely over the top. It’s unnecessary and with the exception of fresh basil leaves, we don’t do it.’ – I hope this attitude catches on.

Conferences.

Just received a nasty comment (anonymous) about unnecessary air travel to conferences. This exactly the point. I have not yet been to great conferences like reboot, SIME, leWeb, Picnic. But the few successful conferences I have attended just demonstrate the point that you can not replicate the experience via video conferencing. In fact, I need […]