What am I doing now?

Recently I am spending my reduced work hours doing two very different things.

1. Educate myself on the current status of sustainable entrepreneurship. Meetings with people from NGOs such as Greenpeace, communities dedicated to sustainable or social projects (Utopia, betterplace.de, reset.to) but also Clean Tech funds, startup investors and green entrepreneurs.

I have given myself some time to see where the biggest lever is for me.

2. At the same time, I am being approached by quite a few, mostly German, startup CEOs and founders for business advice, and sometimes funding. While I struggle to make coaching a viable business model, and this takes up too much time, the feedback I get for this has been actually extremely rewarding.

It is amazing how efficient a two hour coaching seems to be when you have just gone through the same questions yourself and often have done the same mistakes just a couple of months before:
- what is the core of the business?
- what do you do better than anybody else?
- who are your customers?
- how do you acclerate revenue
- structure of the team
- where to look for funding
- what do investors expect?

While I will be continuing to distill the most effective form of engagement for me with some of these companies,
I will try and distribute some of my experience via this blog.

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